![](https://cdn.myportfolio.com/b0bdb1a9-0b21-4d3a-8062-fd026a4ea3de/09836a94-5fcc-49f5-9ee7-b982d3be98f6_rw_1920.jpg?h=7d372c3ab06f3ddd633aa5fc6407ffd5)
Reed carpets needed a modern new identity, logo, website assets, and brochure to show off their product line. Working with their in-house photography team I helped them create all the new visuals by capturing all the carpet types they sell in high-quality images on 1:1 scale, to enable customers to see an accurate representation of the weave pattern on the swatch.
I also produced a new logo for the company and various 3D artwork of different edging strips and produced mockups for event stands to show carpet types blending with printed assets.
![](https://cdn.myportfolio.com/b0bdb1a9-0b21-4d3a-8062-fd026a4ea3de/ec5da6e6-2c00-43b3-bd93-e723330a11a6_rw_3840.jpg?h=c9a477bf9a30465a9a0dde482952c342)
![](https://cdn.myportfolio.com/b0bdb1a9-0b21-4d3a-8062-fd026a4ea3de/cb4c7aab-bfb3-4785-b5d5-7300cce5376a_rw_1920.jpg?h=5f1c86740e8c3d96af712460473ec9f0)
![](https://cdn.myportfolio.com/b0bdb1a9-0b21-4d3a-8062-fd026a4ea3de/4ae7f730-403b-4229-858a-3b689cd281e0_rw_1920.jpg?h=e13efdc48663ab0ab50bc2c77f82503b)
![](https://cdn.myportfolio.com/b0bdb1a9-0b21-4d3a-8062-fd026a4ea3de/6876bc29-7a73-41ff-95bd-8fb89675059f_rw_1920.jpg?h=d6cd7a4f6895179a359546813dac10e1)
![](https://cdn.myportfolio.com/b0bdb1a9-0b21-4d3a-8062-fd026a4ea3de/56d82a8a-38c4-428c-b0bb-9e13c4b79b8c_rw_1920.jpg?h=29c5f0f751d7dc623c5014026f6457e8)
![](https://cdn.myportfolio.com/b0bdb1a9-0b21-4d3a-8062-fd026a4ea3de/13ee4ff9-7129-430f-a5fd-20c303e63a84_rw_1920.jpg?h=d35ab21b02a53bed56120eaac1c442d3)
![](https://cdn.myportfolio.com/b0bdb1a9-0b21-4d3a-8062-fd026a4ea3de/d61de2c1-bd88-474f-b464-5875e3b769b6_rw_1920.jpg?h=443503a89a01a22cf2832811914d55bc)
![](https://cdn.myportfolio.com/b0bdb1a9-0b21-4d3a-8062-fd026a4ea3de/0c5202ac-fd40-4c76-aeae-48a63f5600df_rw_3840.jpg?h=0f4ac94a65272fba8ffd93d93e71564d)
![](https://cdn.myportfolio.com/b0bdb1a9-0b21-4d3a-8062-fd026a4ea3de/658062f7-f20f-498f-bf10-0209085e6fe8_rw_1920.jpg?h=d74ca79e06b91074358ab946391db231)
![](https://cdn.myportfolio.com/b0bdb1a9-0b21-4d3a-8062-fd026a4ea3de/b3f84a84-46de-468c-a998-056ba70ea261_rw_1920.jpg?h=0b36f1d2aacaa4f78a32e420999c84b3)
![](https://cdn.myportfolio.com/b0bdb1a9-0b21-4d3a-8062-fd026a4ea3de/d1c2f1a8-48d7-4201-8ca7-c2425e4e52f4_rw_1920.jpg?h=31d3b552ae084e5bae084c788c24f2d9)
![](https://cdn.myportfolio.com/b0bdb1a9-0b21-4d3a-8062-fd026a4ea3de/3bdcebf3-188e-46ee-b516-f73f74966119_rw_1920.jpg?h=f7142faeddcdf1d4226216f491f6e38e)