The Studio is Millward Brown's unique workshop approach for unlocking and inspiring big brand ideas with our clients. It's where the big picture of the brand is put back on the table.
I was asked to be part of the production for the first Studio Millward Brown launched in 2011 with Diageo in Dublin at the O2 arena. Using a light video kit mix of Canon 5D MkII cameras, sliders handheld rigs and tripods I shot the various elements of the workshop over three days including the client team interactions, the expert showcases and interviews with Diageo.
I also handled all the post production work, including various edits that were used with the client and promotional material to help for our internal marketing teams to help bring 'The Studio' to our client teams.